For those who have a solid understanding of cloud computing, the next big hurdle is getting a grasp of the difference between public clouds and private clouds. In terms of CRM software, this is a major distinction worth taking the time to work out thoroughly. In a public cloud, major company information often shares the same space on a server accessible to the public, possibly including the competition, and there are more compromises and concerns to consider.
In the business world, companies often must give something up in order to gain something of value. This holds true even in the world of CRM software. In exchange for the versatility and major expandability of using a public cloud solution, companies must surrender significant data management control, and, in cases where servers are shared with the competition, risk losing unique identity within the industry.
Private clouds, on the other hand, afford companies more privacy and exclusivity in control of sensitive company information. Each company owns its own servers and hardware, and this often yields a greater sense of empowerment. A more empowered company may or may not be better at using CRM software effectively to handle complex customer relations. It’s definitely something to consider carefully when deciding which solution, public cloud or private cloud, is best for your business.
Using a private cloud is not without its drawbacks. Mainly, customers must sacrifice the expandability available in the cloud. The ultimate factors in choosing what’s best for your company will depend on the specific nature of your business as well as the chief objectives to be accomplished by using CRM solutions. Once the foundation is laid for an informed decision, companies should be encouraged to act quickly. The rewards and benefits of both solutions can bring great gains when used efficiently.
Leave a Reply