How to Become an Influencer on LinkedIn by Publishing Long Form Posts

Do you post long –form content   on LinkedIn? Are you wondering how the publishing platform can help you generate business?  Long-form post publishing on LinkedIn is a rewarding opportunity all businesses looking to social lead generation for increasing sales should take advantage of. Over half of the best performing posts are written by everyday people and 45% of readers are in the upper ranks of your industry, which means CEOs, owners, CFOs etc.

 

Why Publish on LinkedIn: 5 Compelling Reasons

  1. Be viewed as a thought leader in your market or nice.
  2. Reinforce your existing relationships with customers and prospects.
  3. Generate new leads.
  4. Grow your network of connections and followers.
  5. Increase reach and visibility of your content marketing initiatives.

 

Post Frequency

Post frequency is not nearly as important as user engagement and catchy headlines. The latter two factors will get you promoted on LinkedIn Pulse channels, which will increase the credibility and visibility of posts you write.  Individuals who read your posts have the option of liking them and following your account for future updates. If you disappear or stop writing for an extended period of time, your followers may choose to unfollow you. If you start losing a heft amount of followers, you’ll need to reevaluate your strategy. Always be testing!

 

Post Length

The recommended length of posts is 400-600 words. I usually say that the sky is time limit. The more words you have, the more chances you’ll have of being found via search on social media channels and search engines like Google and Bing. Content is king! I thereby aim for 1,000+ words and try to incorporate bullet points, infographics, listicles etc.

 

How to Read Other LinkedIn Writers’ Posts

When you visit the Pulse page, you’ll see all of the influencer posts, plus all of the news that comes in from outside sources. This is where you can customize and choose the channels you want to follow. Now there is also a tab within Pulse for All Publishers.

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8 Productivity Hacks To Kickstart the New Year

A new year means a fresh start for everyone. Wipe your slate clean and start over with these 8 productivity hacks for a more productive 2016:

Tip #1:

Know exactly what you don’t do. Keep a “NO THANKS” list. Over time, this list should grow.  This will not only help you manage your time wisely, but will allow you to delegate tasks to more able individuals. Team Work is the key to a productive 2016!

 

Tip #2:

Define your Most Important Tasks (MITs) by identifying 3-5 things you must accomplish each day. You will improve your overall performance because you can’t focus on your important tasks if you don’t know what’s important.

 

Tip #3:

Author Alfred Montapert once said, “Don’t confuse motion and progress. A rocking horse keeps moving but doesn’t make any progress.” This year, redefine productivity. It’s not about how much you get done, it’s about the impact you’re having.

 

Tip #4:

Upon deciding to do something, stay committed and give it your all! Plan and then execute and then plan again and execute again.

 

Tip #5:

Commit to never multitask ever again. We live in a multi-tab, multiple device, multi –screen world, but none of it is truly good for our productivity levels. Working on one thing at a time will make you faster and less apt to make mistakes.

 

Tip #6:

Eliminate in-person meetings even if it’s only for one day of the week. Opt to have all meetings online. You’ll be surprised as to how much gets done when you don’t have to fragment your day into multiple pieces so you could attend various meetings.

 

Tip #7:

Keep your workspace clean. Decide on a day of the month to be the one when you clean off your desk. Every clutter on your desk can serve as a distraction.

 

Tip #8:

Some people find that unless they schedule “easy going” things, they will never become productive in their work etiquette. I’m not only talking about trips to Paris or London or a 1-week long cruise, I’m talking about the little things: a walk in the park, a 1h/day exercise routine etc or doing a crossword every morning.

 

Very often, lack of productivity is caused by lack of resources and tools in the workplace, which would allow employees to perform their duties in the most productive ways possible. Employing an effective CRM tool will help you and your team establish and maintain better relationships with your customers….and who doesn’t like happy customers who continuously do business with you? It’s also a tool that takes a customer-centric approach to your sales and support processes by organizing data concerning your contacts, customers, and deals and making them accessible in one place.

Carmel Vision, a Toronto based CRM software development company, is focused on delivering a powerful management infrastructure that is designed to collect, search, and archive all content, contact and communication activities that take place in a typical office. We understand and listen to all of our customers’ needs and strive to give excellent quality at affordable prices.

Our flagship product, InfoFlo – is a central management system specifically designed to combat one of the biggest technical challenges facing any professional organization, how to efficiently organize, archive, filter and search the vital information that bombards our desktops on a daily basis. Our infrastructure allows all office activities to coexist together under one umbrella, making all critical information readily available at your fingertips.
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